Misogyny in a specific advertisement Essay Example | Topics and Well Written Essays - 750 words

misogyny in a proper(postnominal) advertisement - Essay ExampleThis Misogyny in a specific advertisement essay outlines how misogyny impacts on how we view ourselves and appropriate hu patch actions on the example of Skyye Vodka ad. The delineation of male domination in this advertisement would be very difficult to argue against. The man stand up over the woman is imagery enough to suggest his proper place is in control, on top, in charge. That he is in a business suit suggests power, privilege and further emphasizes the aspect of control. His grip on the neck of the vodka bottle further emphasizes the idea of strength and power. He could do anything with that bottle, from pouring its contents into spectacles or directly into her mouth or smash it over her head. His stance, while straddling the woman, also forms a decently pyramidal negative space between his legs. In art as well as in the subconscious mind, this symbol is recognized as one of the most stable geometric shapes. As such, the man gains this power of the pyramid even while the primitive symbol for a man, the upward pointing triangle, is emphasized by his socially-acceptable shape. The way in which his jacket falls open further emphasizes this upward-pointing triangle.The idea of male domination isnt only present in the figure of the man, however. It is also very evident in the position and record of the woman. Her bronzed and blonde amply endowed figure is reminiscent of the powerful Amazonians of legend, those women that held the supreme power of their possess government and were fatal to men.